Ford Philippines is bringing back its Driving Skills for Life (DSFL) program in Iloilo City with an aim to educate more drivers to become safer and more responsible while on the road.
The DSFL, now on its second year in Iloilo, will be held on Tuesday, October 29, 2019 at the Iloilo Convention Center, Megaworld Boulevard, Mandurriao, Iloilo City with three (3) training sessions at 10:00am, 12:30pm, and 2:00pm. Interested participants can send a text message Tuason Racing School via 0956-5644385 to reserve a slot for free.
The automotive company first brought its safe
driving program in Iloilo last year, training close to 500 private and public
utility drivers, student drivers, and traffic and road management personnel.
The participants learned more about the benefits of smart, safe, and
fuel-efficient driving as well as the necessary driving skills to help minimize
road accidents, altercations , and traffic congestion.
This
year, Ford is looking to partner with taxi, bus, and transport network vehicle
services (TNVS) companies as well as with traffic management bureaus and
colleges and universities within Iloilo to reach more drivers and instill in them the importance of road safety – either as a driver or as part of the
commuting public.
DSFL
participants can expect to learn more about the dangers of distracted driving
and drunk driving, as well as tips and techniques in driving under special
conditions and vehicle handling in this year’s session. They will also be
refreshed with road statistics and relevant regulations such as the Child
Safety in Motor Vehicles Act.
Flagship corporate
social responsibility program
The
DSFL program is one of Ford’s biggest corporate social responsibility (CSR)
programs globally, bringing to life its long-standing advocacy on road safety. A
United Nations-recognized training program, the DSFL is now on its 12th
year in the Philippines and has successfully trained over 23,000 Filipino
drivers since 2008. Over the years, the program has made it relevant to the changing road conditions, policies, and government regulations.
The DSFL program is a combination of
classroom training that includes modules on vehicle handling, driving in
special conditions, anti-distracted driving, and fuel-efficient driving, as
well as a hands-on driving simulation that allows participating drivers to
apply their learning from the classroom sessions. The DSFL program is offered
to participating drivers for free.
“One
of our commitments at Ford is to help promote and improve road safety in the
country. Our aim every year is to increase driver safety awareness with the
DSFL, practicing the proper skills required of anybody who gets behind the
wheel and ensuring that drivers and their passengers get to their destinations
safely all the time,” shares EJ Francisco, AVP, Communications, Ford
Philippines.
The
DSFL has been a consistent recipient of awards in the country. Early this year,
it bagged a Gold Award in the road safety category of the 3rd Driven
to Serve Awards of the Society of Philippine Motoring Journalists (SPMJ).
Driving Skills for
Life was established in the United States in 2003 by Ford Motor Company Fund,
the U.S. Governors Highway Safety Association, and a panel of safety experts,
to teach newly licensed drivers the necessary skills for safe driving beyond
what is learned in standard driver education programs.
For
more information on Ford Driving Skills for Life, interested parties can visit
Ford Philippines’ Facebook page or send an e-mail to fgpcomms@ford.com.
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