(Monday, May 28, 2018 – Manila, Philippines) Guam Visitors Bureau (GVB) will host the first-ever “#instaGuam Fair” in Manila to promote Guam as the closest U.S. destination for travelers from the Philippines. The three-day event will take place from June 1-3, 2018 at High Street in Bonifacio Global City (BGC).
The theme, #instaGuam, comes from GVB’s 2018 global marketing campaign that promotes Guam as the perfect instant vacation destination from major cities in the region, while encouraging local residents and visitors to create their own story-driven content through the power of social media.
The theme, #instaGuam, comes from GVB’s 2018 global marketing campaign that promotes Guam as the perfect instant vacation destination from major cities in the region, while encouraging local residents and visitors to create their own story-driven content through the power of social media.
Attendees will
be able to experience Chamorro food and entertainment while having the
opportunity to learn about the island’s various optional tours and sites.
Interested travelers can also meet with travel agents and airlines at the fair. Additionally, U.S. Embassy representatives from the
consular section will be present to answer any questions. Participating GVB
members include Discover Guam, Micronesia Mall, PacTours, Bank of Guam,
PhilGuam - USA Travel & Tours, Two Lovers Point, Pacific Island Holidays,
Pacific Star Resort & Spa, and Hafaloha, with more pending.
“We’re looking forward to showcasing all that
Guam has to offer at our upcoming #instaGuam Fair. This is a great opportunity for potential visitors to
taste our cuisine, learn about our history and culture, and interact with
experts in the travel industry that can help them make plans to visit our
island paradise,” said GVB President and CEO Nathan Denight.
GVB has focused its efforts to promote Guam as a
premium destination in the Philippines market. Visitors are drawn to Guam for
its shopping, people, cultural similarities and close proximity as a U.S.
destination. Last fiscal year, Guam welcomed nearly 20,000 visitors from the
Philippines and seeks to attract more with the support of its travel trade
partners and three main carriers servicing direct flights from the Philippines
to Guam - United Airlines, Cebu Pacific Air, and Philippine Airlines.
The Guam Economic Development Authority (GEDA)
is also collaborating with GVB, using this event as a trade mission to expose
the Made in Guam brand through the Guam Product Seal Program to potential
Philippine visitors to Guam.
“There are business opportunities for our
locally manufactured products through the Guam Product Seal Program that we
support,” said GEDA Business Development Manager Ed Camacho. “Activities like
this will help diversify Guam’s tourism industry and could lead to more
investment in Guam as well. Our GEDA team will also be promoting business and
investment opportunities for Filipino-based businesses from retailers to
restaurants and developers.”
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1 Sweet Thoughts
sounds like a fun event
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